In last week’s article, I talked about having a website that is ADA compliant – especially for the visually impaired. One of the requirements for an ADA compliant website is using ALT Text for your images. Also called “alt tags” and “alt descriptions,” alt text is “the written copy that appears in place of an …
Have you ever experienced a complaint from someone who is visually impaired regarding the accessibility of your website? Chances are, you probably haven’t. But should your website be ADA compliant? What does that mean and what does it take? Let’s dive a little deeper: How do the visually impaired “read” a website? They use screen …
Can you imagine a website with no words. No copy, no text, no written message. It would be heard to convey your product or service to your customers! The words that you use on a website can easily make the difference between a good website and a great website. That’s why some people will hire …
Say Cheese! It’s time to take a selfie … or even better, have someone take your picture. Yes – that includes you shy ones out there. Your customers want to see you. Really! Because people do business with people they know, like & trust and seeing a picture of who they’re dealing with is one …
They say that variety is the spice of life. Mix it up a little. Enjoy some randomness. So how does this apply to your website? The one page that most people are going to visit is your homepage. That’s the page they most often “land on” when they visit. If you’re the type of business …
Use a Different Homepage for Your Website Throughout the Year Read More »
Remember that day when your website was complete and ready for you to sign-off and approve? You looked it over very carefully. You went through every page to make sure that it looked perfectly. When was the last time you looked at every page and every element of your website? First of all, why would …
You finally get to see your website come alive. It’s now done – completed and ready for the “Coming Soon” curtain to come down and let the rest of the world see your new website. Hooray! It’s a glorious moment when you tell me that you love your website and that’s it’s ready to go. …
No matter what you do … whether you sell a product or offer a service … getting a customer to work with you should be easy. The more complicated it is, the less likely they’ll do business with you. If you make it easy, you’ll find that your business will grow. Make a List No …
I have a friend back in Kansas City that’s a banker. It had been awhile since we had connected so I reached out to him to see how he was doing. When he found out I was creating websites for small businesses, he told me how important a good website is for him in evaluating …
Times New Roman. Arial. Comic Sans. Can you imagine if everyone used the SAME font in their business? What if McDonald’s, Walmart and UPS all used the same font in their logo? Bleh. Boring! Fonts are an amazing and sometimes subtle way to show the personality of your business. Fonts aren’t just in your logo …
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